August 30, 2008 by esarsea
Most of you are probably familiar with the 1993 movie Rudy, a film about Daniel E. “Rudy” Ruettinger. It’s an inspirational story about Rudy’s desire to play college football for Notre Dame despite lacking the money and grades to attend the prestigious college – and not having the physical size necessary to play top level collegiate football. For those of you who aren’t familiar with Rudy’s story and the movie, a plot review is available on Wikipedia.
I recently learned that Daniel “Rudy” Ruettinger has entered the sport beverage industry with the introduction of Rudy the sports drink. Rudy compares very favorably to it’s competitiors such as Gatorade, Powerade, and Vitamin Water. Despite some early setbacks (which have never detered him before), Daniel is committed to the success of this venture. I did some checking, and found that the stock for Daniel’s company (symbol RUNU) was selling for $0.0024. I opened an account with the online brokerage OptionsXpress and purchased 90,000 shares for $216 plus a $14.95 brokerage fee for a total of $230.95.
I’m not a expert in the stock market or with Penny Stocks but the math is easy. If Rudy returns to it’s March 2008 price of $1.12 per share, my $230.95 investment will be worth $100,800.00. I’m planning to invest more in Rudy. It’s speculative and risky, but I like to gamble.
If Daniel brings the same level of dedication and never-say-quit determinaton to this venture that he did to Notre Dame football, I believe it’s a winning proposition. Recent headlines for the company on AOL’s Money and Finance page indicate the company is moving in the right direction.
In my own self-interest, I’ll be chanting Rudy, Rudy, Rudy!